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I'M
PHILIP GEMMELL.

Creative Leader & Designer 

ABOUT ME

Philosophy 1

Treat every project
like it’s your first

I seek to place the same care and effort into each of my projects as I did when I first started my career and was eager to prove myself.

Philosophy 2

Fall in love with the problem, not the solution.

A solution is only great when it serves to solve the user's problem. I place my main effort on empathizing with the user and creating a product tailored to their needs.

Philosophy 3

See the bar,
raise the bar

I pursue not only to push myself but to encourage my teammates and those whom I oversee to be the best that they can be. I seek to never settle and always aim higher. 

Philosophy 4

Seek to be
humble

I seek to treat others as more important than myself and not hold my opinion too tightly. I aim to be an open listener and understand where improvements should be made.

Philosophy 5

Share victories,
own losses

I aim to lead in a way that promotes others and helps lift them up. Likewise, I seek to be an advocate for those around me and own my mistakes when they arise.

Philosophy 6

Learn
fearlessly

I believe that with effort, you can learn almost anything! Don’t let the fear of not knowing something stand in the way of learning. I dive headfirst into new opportunities and apply myself 100%.

 
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MY JOURNEY

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2013-2017

HOUSING DEPARTMENT DESIGNER

I worked as the graphic designer for the Housing Department of Kutztown University for four years. I was responsible for the design of posters and promotional materials for campus events.

2016-2017

UX DESIGN INTERN

I had the great honor to be a design intern at Neo-Pangea. During my time there I worked with clients including Nickelodeon and National Geographic.

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2017-2018

UX ART DIRECTOR

During my time as a UX Art Director at Health Union, I oversaw and managed the design for three thriving online health communities. I was responsible for the UX/UI, Illustrations, and Infographics of these sites.

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2018-2019

UX SENIOR ART DIRECTOR

Along with my other responsibilities at Health Union, I helped oversee the SEO of the company, as well as created and maintained creative templates and handbooks for the entire UX team. I was also responsible for managing the UX interns.

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2019-Current

UX & MARKETING ASSOCIATE CREATIVE DIRECTOR

I have had the privilege of leading the Marketing and Advertising team at Health Union where I oversee corporate initiatives including new products, company branding, marketing campaigns, email marketing, the company site, landing pages, conference materials, sales team slide decks, social media, and client-sponsored campaigns. I have also been tasked with managing and mentoring other art directors and designers helping to lead them through high-impact projects. 

MY PROCESS

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EMPATHIZE
Learn about user
DEFINE
Determine features
IDEATE
Brainstorm solutions
PROTOTYPE
Simulate user experience
TEST
Validate with users
 
 

MY PROJECTS

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Health-Union.com

One of the highest impact projects I created and maintain is Health-Union.com. This site is the business heart of Health Union and is the primary place to connect clients to our services.  

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The Discover Campaign  

This marketing campaign is one of many I have led while at Health Union. These campaigns help to build brand awareness, inform target audiences, and drive quality traffic to business offerings.  

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Slide Deck Template

To solve the problem of unruly and unattractive sales pitches, I created a solution through an extensive branded template and style guide. This gave everyone the resources to create first-class designs with ease.

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Conference Branding

Health Union has a large presence at local and international conferences. I lead the marketing team to conceptualize and create an eye-catching visual presence that continues to help drive the brand forward.

 
 
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Thank you so much for visiting my site. I hope you enjoy my work and I look forward to hearing from you!

CONTACT ME